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Facts Chronicle > Technology > EU Investigates TikTok for Flouting Digital Safety Rules: Potential Behavioral Addiction Risks
Technology

EU Investigates TikTok for Flouting Digital Safety Rules: Potential Behavioral Addiction Risks

Rachael Griff
Last updated: February 19, 2024 10:54 am
Rachael Griff Published February 19, 2024
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The European Union (EU) has launched a formal investigation into the Chinese social media platform TikTok for allegedly violating its digital regulations. The EU’s executive branch, the European Commission, is looking into whether TikTok has flouted the rules set out in the Digital Services Act (DSA) of last year. The DSA aims to ensure the safety of internet users by cracking down on harmful or illegal content, particularly content that targets minors. The Commission is particularly concerned about the potential risks posed by TikTok’s algorithmic systems, which have the ability to stimulate behavioral addictions. EU’s internal market commissioner Thierry Breton emphasized the importance of protecting minors online, stating that TikTok, as a social media platform used by millions of children and teenagers, must fully comply with the DSA guidelines.

In response to the investigation, TikTok has launched a formal proceeding to address the allegations and ensure “proportionate action for protecting the physical and emotional well-being of young Europeans.” The platform has implemented settings to safeguard teenagers and keep minors under the age of 13 away from the platform, and has expressed its commitment to working with experts and the industry to ensure the safety of young users.

The European Commission is also conducting checks on TikTok’s privacy measures for minors, as well as its transparency measures on advertisements, and is assessing whether all researchers have access to the platform’s data. If found to be in violation of the DSA, TikTok could face hefty fines, as it is among 24 of the biggest online and social media platforms deserving the highest level of scrutiny under the regulations.

This investigation comes in the wake of increasing scrutiny of social media platforms and their impact on users, particularly young people. The European Union’s efforts to ensure the safety and well-being of internet users, especially minors, are commendable. It is crucial for social media companies to take responsibility for the content and features they offer, particularly those that have the potential to impact the behavior and well-being of their users.

As social media continues to play a significant role in the lives of young people, it is essential for regulatory bodies to hold platforms accountable for their impact on user safety and well-being. While it is encouraging to see TikTok’s commitment to addressing the Commission’s concerns and working proactively to keep young users safe, it is imperative for all social media platforms to prioritize the safety of their users, particularly minors.

In conclusion, the European Union’s investigation into TikTok’s compliance with the DSA is a significant step towards ensuring the safety of internet users. As technology continues to evolve, it is crucial for regulatory bodies to keep pace with the potential risks posed by digital platforms and take proactive measures to protect users, particularly young people.

My opinion on this matter is that it is essential for regulatory bodies to hold social media platforms accountable for their impact on user safety and well-being. The potential risks posed by digital platforms, particularly those targeting minors, must be carefully monitored and addressed through strict regulations and enforcement. It is encouraging to see platforms like TikTok taking proactive measures to address concerns and prioritize the safety of their users, but it is essential for all social media companies to prioritize user safety, particularly that of young users.

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