In the coming days, Samsung is set to launch its latest series of Smart Monitors for 2023, which can be pre-ordered in Korea starting from April 10th, and will be available for purchase from April 17th. The new lineup comprises three models of Smart Monitors, and Samsung has also announced that buyers who place their orders early will receive complimentary gifts as part of their purchase.
Samsung has introduced a promotional deal for customers who purchase any of the three Smart Monitors between April 10 and 30. As part of this deal, customers will receive a free wireless mouse and keyboard. The gift is designed to improve the experience of Smart Monitor users, especially those who use the Workspace feature with built-in productivity applications and web browsing. Additionally, Smart Monitors offer a variety of entertainment apps, such as Netflix and Gaming Hub, to cater to the diverse entertainment preferences of users.
The three new models of Samsung’s Smart Monitors are Smart Monitor M8, Smart Monitor M7, and Smart Monitor M5. Samsung will provide customers with four color options, including Warm White, Sunset Pink, Daylight Blue, and Spring Green, for the M8 variant of their Smart Monitor. The cost of this model is set at 900,000 won ($685).
The Smart Monitor M7 model will only be offered in the color Warm White and will be sold at a cost of 850,000 won, which is equivalent to $647. Lastly, the Smart Monitor M5 will be available in two different color options – black and white – with prices ranging from 350,000 to 380,000 won ($266-$289) depending on the color and size the customer selects.
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The most sizable model, the Smart Monitor M8, comes with a 32-inch display panel, delivering superior picture quality with a maximum brightness of 400 nits. The M8 model also has an ultra-high-definition (UHD) resolution, which means the images on the screen are crystal clear and of the highest quality.
The Smart Monitor M7 is similar to the M8 regarding screen size and UHD resolution but with a slightly lower maximum brightness of 300 nits. Despite this, it still delivers an excellent viewing experience to users.
Samsung has not disclosed the brightness levels for this model in its official launch story. As for the release date and pricing of Samsung’s 2023 Smart Monitor lineup in markets other than South Korea, there is currently no information available. Therefore, it is still being determined when these models will be available in different regions and how much they will cost.
Samsung caused a significant stir in the TV market last year with the introduction of its first OLED model in a long time. The TV was built with a QD-OLED panel that outperformed LG’s OLED sets in color brightness. However, Samsung is taking a different approach for 2023 by focusing on improving its current models instead of launching a new flagship TV. Improvements are centered around AI and advanced picture processing to enhance features like depth perception and upscaling. The new models feature premium hardware, including VRR up to 144Hz, but no support for Dolby Vision. Samsung is emphasizing software improvements in its marketing strategy.
TV manufacturers are improving their software and image processing techniques to distinguish themselves in the market since most high-end TVs today are excellent. With the issues surrounding 4K120Hz gaming and other HDMI 2.1 features resolved, customers can choose between super bright Mini LED TVs and super contrasty OLEDs. As a result, manufacturers are concentrating on developing new software and image-processing tricks to stand out. This trend is evident at CES 2023.
Furthermore, since most high-end TVs are already excellent, manufacturers are trying to differentiate themselves through new and improved software and image processing features. With the growing pains of 4K120Hz gaming and other HDMI 2.1 features behind them, consumers can now choose between Mini LED TVs that offer super brightness and OLEDs with excellent contrast. As a result, companies are focusing on new image-processing tricks and software advancements to make their products stand out in a crowded market.
This trend is evident at CES 2023, where Samsung showcases their new Neo QLED (Mini LED), QLED (LCD), and OLED TVs, which feature AI and enhanced picture processing for a more three-dimensional sense of depth and improved upscaling, among other benefits. While these premium models have expected hardware features, like VRR up to 144Hz, Samsung is emphasizing software improvements more to give their TVs a competitive edge.